Privacy Policy

Effect  is committed to protecting your privacy. When you give us Personal Information, we only use it for the purpose for which it was collected, and we treat it according to the Privacy Policy laid out below. 

Latest update: 22 November 2023 

Contact email:  

Scope of this Privacy Policy 

This Privacy Policy covers Effect 's treatment of information that we collect on our websites. It only applies to websites which Effect  owns and manages, specifically the Effect company website at

Personal Information 

“Personal Information” refers to any information that can be used to identify you as an individual, and may include, but is not limited to: your name, email address, phone number, occupation, and other information required to provide a service, deliver a product, share marketing content, or carry out a transaction that you have requested. 

We will always indicate before we collect any Personal Information from you and will only use it for the purposes specified at the time of collection. We will not change the way your Personal Information is used without your consent. 

What information do we collect? 

Activity history 

Effect uses server logs to register website visitor activity and downloads. Logged information may include timestamps, your client IP address (as it appears to the server), and the pages you visit. Logged information is not personally identifiable. However, if you identify yourself by filling out a form on one of our websites and providing us with Personal Information, any existing and future information collected about your activity history will be linked to your Personal Information. 

Our server logs will not be shared with any third-party. However, from time to time, we may elect to publish aggregate statistics on visitor activity based on log information. We will never publish any personally identifiable information.  

Any use of activity history that we collect is subject to the provisions of this Privacy Policy.   

Personal Information and contact details 

At certain times, we will request Personal Information from you in connection with online registration or enquiry forms, when requesting product or service information, when downloading marketing content, or when providing comments or feedback on the site. We only collect Personal Information requested at the time of collection. 

If you identify yourself by filling out a form on one of our websites and providing us with Personal Information, any existing and future information collected about your activity history will be linked to your Personal Information. Providing this information is voluntary. However, failure to provide Personal Information when requested may result in certain services or resources being unavailable to you.  

Any use of Personal Information and contact details that we collect is subject to the provisions of this Privacy Policy. 

Cookies and other tracking technologies 

Effect and its third-party service providers utilise cookies and tracking scripts on our websites. This is in order to administer the site, analyse trends, track users' movements around the site, and gather aggregated information about site visitors as a whole, such as which countries our website traffic originates from. 

We may receive reports from these third-party service providers based on the use of their technologies on our websites on an individual as well as aggregated basis. For more information about the use of these technologies by our third-party service providers and how they use cookies, please refer to the following disclosures. 

Google Analytics (opens in new tab)

You can control the use of cookies at the individual browser level. For more information, we recommend that you view documentation on managing cookies for your specific browser. For example, Chrome(opens in new tab), Firefox(opens in new tab), or Edge(opens in new tab). Note that if you reject cookies, normal website functionality will be unaffected, but your ability to access some features or areas of the website may be restricted. 

What do we do with the information we collect? 

If you provide Effect with your contact details for the purpose of online registration, submitting an enquiry, requesting product or service information, or downloading marketing content, we may use this information to get in contact with you. The purpose of that contact will be to respond directly to your enquiry or request, and in some cases, to determine if you have other needs we can respond to. 

If you have downloaded marketing content from a Effect website, we may contact you to determine if you have other needs that we can respond to. However, if you select a country within the European Union on the download form, you will be given the option to opt-out of receiving communications that you have not specifically requested. 

If you submit a live chat through a Effect website, your identity will remain anonymous until you provide personally identifiable information in the chat window. Once personally identifiable information has been provided, the conversation and your identity can be linked to our customer relationship management system. 

When you subscribe to our newsletter, your email address is required in order to add you to the mailing list. You may unsubscribe from future mailings at any time either by contacting us or clicking unsubscribe in the email. Clicking unsubscribe will take you to your Effect email preference centre where you can update any subscriptions you have to Effect mailing lists. 

Information sharing 

With the exception of any Personal Information you choose to publish on Effect .org or the community forum, or if you are a Effect  customer, information that we are required to share with a third-party in order to provide a service to you, no Personal Information collected on Effect  websites will be shared outside the company, other than with the third-party service providers named in this policy. 

Information security and retention 

We make reasonable efforts to maintain a level of security that is appropriate to the risk associated with the processing of Personal Information. We maintain organisational, technical, and administrative measures designed to protect Personal Information held by Effect against unauthorised access, destruction, loss, alteration, or misuse. Your Personal Information is only accessible to a limited number of Effect employees who require access to that information to perform their duties.  

No information transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your Personal Information held by Effect  is not secure, please contact us immediately. 

If you are a Effect user or customer, we may retain your Personal Information as long as we are providing services to you. We may also retain Personal Information after our providing services to you has ceased, to the extent required to maintain compliance with our tax, accounting, and financial reporting obligations. Where we retain Personal Information, we do so in accordance with any limitation periods and record retention obligations imposed by applicable law.  

EU residents 

If you complete a form on an Effect site and select a country of residence within the European Union, you will be given the option to opt-out of receiving future updates and marketing content from Effect. You will also have the option to subscribe to newsletters from Effect. You may unsubscribe from future mailings at any time either by contacting us or clicking unsubscribe in the email.  

Where do we store information? 

The Effect website is hosted on Amazon Web Services in Australia. Additionally, our third-party service providers hold Personal Information belonging to Effect customers, Partners, and users who have personally identified themselves through Effect websites.  

Links to third-party websites and user-contributed content 

While this Privacy Policy applies to Effect's websites only, those sites do contain links to third-party websites which we do not own or control. Effect takes no responsibility for the privacy policies of these third-party websites. 

Accessing, updating, and correcting your information 

Effect will provide you with any Personal Information we hold about you upon request. To request this information, please contact us. In order to ensure that your Personal Information is accurate and up-to-date, please notify us of any changes to your Personal Information. If you have a user profile on a Effect website that you wish to delete, you can request its deletion by contacting us. 

Questions or comments 

If you have any privacy-related questions or comments related to this Privacy Policy, please contact us at